Prospecting - Call Planning
Course Details
Like many salespeople, your team members may approach making calls to prospects with a degree of apprehension. Whilst it’s true the outcome of the call may be uncertain, what they can do is increase the chance of connecting with their prospect in a meaningful and sensible way.
This module will expand on the concept of prospecting by exploring how to plan for and conduct cold or warm lead calls, in order to secure a meeting.
What You’ll Learn
- Define the objective and purpose of your prospecting calls.
- Identify the impact of ‘call reluctance’, what causes is it and how you can support your salespeople to begin to resolve it.
- Apply a process to secure meetings from a compelling introductory call.
Course Duration – 30 minutes